With Vancouver being the hub of British Columbia, especially in respects to music, other cities in the province often get left out or at the very least, take the back stage. Growing up on Vancouver Island, I was able to relate to the feeling of solitude from the rest of the music industry. It felt like you had to move to the big city to have any chance at success. Luckily, as the internet and more specifically social media developed, that rapidly started to change. The original idea behind creating a blog that covers the entire province was to give those other regions a voice. There are plenty of media outlets that cover Vancouver hip hop, but the talent from the surrounding cities tend to get overlooked.
Searching for music outside of the usual areas has given me the opportunity to connect with some amazing artists that I would have never heard about otherwise.